It’s a recipe from a cook named Patel (don’t know how to spell) and I’m guessing she’s of Indian or another similar country descent?. @ninjas_with_onions posted a comedian reacting to the original video a couple of posts back. That video went viral 
I think in all cultures where they have traditional rice dishes, they learn to cook rice as one of the first things 
Recently I saw the first episode of the Paik father partly and some of the people he was teaching how to cook didn’t know how to cook rice / measure how to cook rice. Some people didn’t even have rice at home - only the microwaveable kind I can buy those Korean microwave rice here too, but it’s almost 2 euro’s per bowl, which is way too expensive! I don’t have a problem cooking my own rice 