Do you know why has so few new Projects? Every day I go take a look at the Projects Finder and there is still the same one or two since ages… Such a pity…
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Viki is just a small subsidiary of Rakuten, the Japanese corporation. If you look at revenue in 2023, Rakuten’s total revenue from all of it’s businesses was $14.58 billion USD and viki generated only $55 million US of that revenue. In the US, vik’s major competitors for streaming K drama are Nfx, H , and A P V. In comparison, Nfx primary business is streaming video and its revenue in 2023 was $16 billionUSD, H, another streaming video business’s revenue was $11billionUSD, APV was $40 billion. Consider that viki is only a small part of rakuten. You can see that the amount available for buying licenses or for producing kdrama at viki is a small fraction of the amount available at the competitors. The cost of a drama license can vary from hundreds of thousands per episode to millions. Thus, viki is probably being outbid all the time for new content licenses and that is why often for months, there are one or no new dramas in any language available as new projects in the project finder.
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that is something I really didn’t know about, but it explain everything. thanks a lot for the details ^^